{"id":50310,"date":"2025-12-13T11:32:33","date_gmt":"2025-12-13T08:32:33","guid":{"rendered":"https:\/\/ayyildizgundem.net\/?p=50310"},"modified":"2025-12-13T11:32:33","modified_gmt":"2025-12-13T08:32:33","slug":"dijital-pazarlama-egitimi","status":"publish","type":"post","link":"https:\/\/ayyildizgundem.net\/index.php\/2025\/12\/13\/dijital-pazarlama-egitimi\/","title":{"rendered":"D\u0130J\u0130TAL PAZARLAMA E\u011e\u0130T\u0130M\u0130"},"content":{"rendered":"<p>Fethiye Ticaret ve Sanayi Odas\u0131 (FTSO) Akademi taraf\u0131ndan d\u00fczenlenen \u2018Dijital Pazarlama\u2019 e\u011fitimine 41 ki\u015finin kat\u0131ld\u0131\u011f\u0131 belirtildi.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-50311 size-full\" src=\"https:\/\/ayyildizgundem.net\/wp-content\/uploads\/2025\/12\/2024_12_12_FTSO-AKADEMIDEN-DIJITAL-PAZARLAMA-EGITIMI-10_600x400.jpg\" alt=\"\" width=\"600\" height=\"400\" \/><\/p>\n<p>FTSO \u00fcyeleri ve \u00e7al\u0131\u015fanlar\u0131n\u0131n kat\u0131ld\u0131\u011f\u0131 e\u011fitimde dijital reklamc\u0131l\u0131\u011f\u0131n \u00f6nemi ve etkisi, Meta ve Google Ads&#8217;nin dijital pazarlamadaki yeri, ba\u015far\u0131l\u0131 reklam kampanyalar\u0131 ile yapay zekan\u0131n sa\u011flad\u0131\u011f\u0131 faydalar konusunda bilgiler verildi. E\u011fitim, FTSO Likya Salonu\u2019nda, Retina Dijital \u015firketinden Dijital Pazarlama Dan\u0131\u015fman\u0131 ve E\u011fitmeni Ra\u015fit Do\u011fan taraf\u0131ndan verildi. 6 saat s\u00fcren e\u011fitimin ilk b\u00f6l\u00fcm\u00fcnde, dijital reklamc\u0131l\u0131\u011f\u0131n \u00f6nemi ve etkisi, Meta ve Google Ads&#8217;nin dijital pazarlamadaki yeri ve rol\u00fc ile farkl\u0131 sekt\u00f6rlerde dijital reklamc\u0131l\u0131\u011f\u0131n kullan\u0131m \u00f6rnekleri anlat\u0131ld\u0131.<\/p>\n<p>E\u011fitimin 2\u2019nci b\u00f6l\u00fcm\u00fcnde ise Meta &#8211; Google Ads reklam platformunun genel \u00f6zellikleri, hedef kitle belirleme ve segmentasyon, ba\u015far\u0131l\u0131\u00a0reklam kampanyas\u0131n\u0131n \u00f6rnekleri, reklam formatlar\u0131, i\u00e7erik stratejileri ile anahtar kelime planlamas\u0131 ve SEO entegrasyonu konular\u0131 anlat\u0131ld\u0131. E\u011fitim sonunda E\u011fitmen Ra\u015fit Do\u011fan, kat\u0131l\u0131mc\u0131lar\u0131n sorular\u0131n\u0131, g\u00fcncel hesaplardan \u00f6rneklerle yan\u0131tlad\u0131.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fethiye Ticaret ve Sanayi Odas\u0131 (FTSO) Akademi taraf\u0131ndan d\u00fczenlenen \u2018Dijital Pazarlama\u2019 e\u011fitimine 41 ki\u015finin kat\u0131ld\u0131\u011f\u0131 belirtildi. FTSO \u00fcyeleri ve \u00e7al\u0131\u015fanlar\u0131n\u0131n kat\u0131ld\u0131\u011f\u0131 e\u011fitimde dijital reklamc\u0131l\u0131\u011f\u0131n \u00f6nemi ve etkisi, Meta ve Google Ads&#8217;nin dijital pazarlamadaki yeri, ba\u015far\u0131l\u0131 reklam kampanyalar\u0131 ile yapay zekan\u0131n sa\u011flad\u0131\u011f\u0131 faydalar konusunda bilgiler verildi. E\u011fitim, FTSO Likya Salonu\u2019nda, Retina Dijital \u015firketinden Dijital Pazarlama Dan\u0131\u015fman\u0131 &hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1191,143,85,102],"class_list":["post-50310","post","type-post","status-publish","format-standard","","category-genel","tag-ayyildiz-gundem","tag-egitim","tag-fethiye","tag-ftso"],"_links":{"self":[{"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/posts\/50310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/comments?post=50310"}],"version-history":[{"count":1,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/posts\/50310\/revisions"}],"predecessor-version":[{"id":50312,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/posts\/50310\/revisions\/50312"}],"wp:attachment":[{"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/media?parent=50310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/categories?post=50310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/tags?post=50310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}