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<\/p>\nFethiye Ticaret ve Sanayi Odas\u0131 (FTSO) ev sahipli\u011finde yap\u0131lan toplant\u0131da, Avrupa Birli\u011fi SMP-COSME Program\u0131 kapsam\u0131nda finanse edilen \u201cDETOUR \u2013 Development of Resilient Tourism Ecosystems Along Mediterranean Walking Routes \/ Akdeniz Rotalar\u0131 Boyunca Dayan\u0131kl\u0131 Turizm Ekosistemlerinin Geli\u015ftirilmesi\u201d Projesi kapsam\u0131nda KOB\u0130\u2019lere y\u00f6nelik ba\u015flayacak e\u011fitim ve destek s\u00fcre\u00e7leri hakk\u0131nda bilgilendirme yap\u0131ld\u0131.<\/p>\n
<\/p>\n
FTSO Likya Salonu\u2019nda yap\u0131lan toplant\u0131da K\u00fclt\u00fcr Rotalar\u0131 Derne\u011fi ile Antalya \u0130l K\u00fclt\u00fcr ve Turizm M\u00fcd\u00fcrl\u00fc\u011f\u00fc yetkililerinden olu\u015fan proje ekibi taraf\u0131ndan KOB\u0130\u2019lere y\u00f6nelik e\u011fitim i\u00e7erikleri ve proje ba\u015fvuru s\u00fcre\u00e7leri hakk\u0131nda detayl\u0131 bilgiler aktar\u0131ld\u0131. FTSO Y\u00f6netim Kurulu Ba\u015fkan\u0131 Osman \u00c7\u0131ral\u0131\u2019n\u0131n da yer ald\u0131\u011f\u0131 toplant\u0131da proje koordinat\u00f6r\u00fc \u00c7a\u011fla Kosova Durdu ile \u0130ngiliz as\u0131ll\u0131 T\u00fcrk vatanda\u015f\u0131 Kate Clow taraf\u0131ndan sunum yap\u0131ld\u0131. Toplant\u0131da kat\u0131l\u0131mc\u0131lara dijital haritac\u0131l\u0131k ve dijital trekking uygulamalar\u0131, Likya Yolu \u00fczerinde yer alan i\u015fletmecilerin konumlar\u0131n\u0131 nas\u0131l i\u015faretleyece\u011fi ve foto\u011fraf eklenmesi gibi konularda da bilgiler verildi.<\/p>\n
\u0130talya, T\u00fcrkiye, Bulgaristan ve Yunanistan\u2019da e\u015f zamanl\u0131 olarak y\u00fcr\u00fct\u00fclen DETOUR Projesi ile Akdeniz b\u00f6lgesindeki k\u0131rsal ve tarihi y\u00fcr\u00fcy\u00fc\u015f rotalar\u0131nda s\u00fcrd\u00fcr\u00fclebilir ve dayan\u0131kl\u0131 turizm ekosistemlerinin geli\u015ftirilmesi ama\u00e7lan\u0131yor. T\u00fcrkiye\u2019den pilot b\u00f6lge olarak se\u00e7ilen Likya Yolu hatt\u0131nda faaliyet g\u00f6steren KOB\u0130\u2019lerin dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fcn desteklenmesi, finansmana eri\u015fimlerinin kolayla\u015ft\u0131r\u0131lmas\u0131 ve s\u00fcrd\u00fcr\u00fclebilir turizm modellerinin hayata ge\u00e7irilmesi hedefleniyor. Toplam b\u00fct\u00e7esi 2 milyon avro olan ve \u00fc\u00e7 y\u0131l s\u00fcrecek proje kapsam\u0131nda; Likya Yolu \u00fczerinde faaliyet g\u00f6steren otel ve pansiyonlar, kamping ve bungalov i\u015fletmeleri, restoranlar, tekne turlar\u0131 d\u00fczenleyen firmalar ile acente ve rehberler projeye dahil edildi. Kas\u0131m 2024\u2019ten bu yana devam eden \u00e7al\u0131\u015fmalarda, i\u015fletmelerin mevcut y\u00f6netimsel ve \u00e7evresel durumlar\u0131n\u0131n tespit edilmesine y\u00f6nelik anketler yap\u0131ld\u0131. Elde edilen veriler do\u011frultusunda KOB\u0130\u2019lere \u00f6zel e\u011fitim programlar\u0131 olu\u015fturularak alan\u0131nda uzman e\u011fitmenler belirlendi.<\/p>\n
Yap\u0131lan ba\u015fvurular sonucunda Fethiye\u2019den Antalya\u2019ya kadar Likya Yolu \u00fczerinde faaliyet g\u00f6steren toplam 34 i\u015fletme e\u011fitim almaya hak kazand\u0131. \u0130\u015fletmeler, Nisan 2026 sonuna kadar \u00e7evrimi\u00e7i ve y\u00fcz y\u00fcze ger\u00e7ekle\u015ftirilecek e\u011fitim ve dan\u0131\u015fmanl\u0131k faaliyetlerine kat\u0131lacak. Bu s\u00fcrecin ard\u0131ndan KOB\u0130\u2019ler, 25 bin avroya kadar hibe alabilecekleri projelerini haz\u0131rlamaya ba\u015flayacak. Alt\u0131 ila dokuz ay aras\u0131nda s\u00fcrecek projelerin; dijital d\u00f6n\u00fc\u015f\u00fcm, s\u00fcrd\u00fcr\u00fclebilir turizm, turizm pazarlamas\u0131, at\u0131k y\u00f6netimi ve yenilenebilir enerji kaynaklar\u0131 gibi bir\u00e7ok farkl\u0131 alanda uygulanabilece\u011fi belirtildi.<\/p>\n
BA\u015eKAN \u00c7IRALI: \u201cL\u0130KYA YOLU ALTERNAT\u0130F TUR\u0130ZM\u0130N EN G\u00dc\u00c7L\u00dc \u00d6RNEKLER\u0130NDEN B\u0130R\u0130\u201d<\/strong><\/p>\n Toplant\u0131 sonunda projeye ili\u015fkin de\u011ferlendirmelerde bulunan FTSO Y\u00f6netim Kurulu Ba\u015fkan\u0131 Osman \u00c7\u0131ral\u0131, Likya Yolu\u2019nun uluslararas\u0131 bir yay\u0131n taraf\u0131ndan d\u00fcnyan\u0131n en g\u00fczel y\u00fcr\u00fcy\u00fc\u015f rotas\u0131 se\u00e7ilmesinin yaln\u0131zca Fethiye ve Seydikemer i\u00e7in de\u011fil, T\u00fcrkiye turizmi a\u00e7\u0131s\u0131ndan da son derece k\u0131ymetli bir geli\u015fme oldu\u011funu s\u00f6yledi. Likya Yolu\u2019nun Fethiye\u2019den ba\u015flayarak Seydikemer \u00fczerinden Antalya\u2019ya uzanan e\u015fsiz bir k\u00fclt\u00fcr ve do\u011fa koridoru oldu\u011funa dikkat \u00e7eken Ba\u015fkan \u00c7\u0131ral\u0131, \u201cBu rota; tarihi miras\u0131, do\u011fal zenginlikleri ve yerel ya\u015famla i\u00e7 i\u00e7e ge\u00e7mi\u015f yap\u0131s\u0131yla alternatif turizmin en g\u00fc\u00e7l\u00fc \u00f6rneklerinden biridir\u201d dedi.<\/p>\n Bu ba\u015far\u0131n\u0131n, deniz\u2013kum\u2013g\u00fcne\u015f turizminin \u00f6tesinde, d\u00f6rt mevsime yay\u0131lan s\u00fcrd\u00fcr\u00fclebilir turizm anlay\u0131\u015f\u0131n\u0131 g\u00fc\u00e7lendirdi\u011fini vurgulayan Ba\u015fkan \u00c7\u0131ral\u0131, \u201cLikya Yolu, Fethiye ve Seydikemer ba\u015fta olmak \u00fczere ge\u00e7ti\u011fi t\u00fcm yerle\u015fimlerde konaklama, yeme-i\u00e7me, rehberlik ve yerel hizmet sekt\u00f6rlerine do\u011frudan katk\u0131 sa\u011flamaktad\u0131r. Bu tan\u0131n\u0131rl\u0131k, T\u00fcrkiye\u2019nin do\u011fa ve k\u00fclt\u00fcr turizmi alan\u0131ndaki potansiyelini uluslararas\u0131 \u00f6l\u00e7ekte daha g\u00f6r\u00fcn\u00fcr k\u0131lacakt\u0131r. Likya Yolu \u00fczerinde faaliyet g\u00f6steren KOB\u0130\u2019ler \u00f6zel bir \u00f6neme sahip. Otelinden pansiyonuna, restoran\u0131ndan rehberine kadar Likya Yolu \u00fczerindeki KOB\u0130\u2019ler, s\u00fcrd\u00fcr\u00fclebilir turizmin sahadaki en \u00f6nemli akt\u00f6rleri aras\u0131nda yer al\u0131yor. DETOUR Projesi ile bu i\u015fletmelerin dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fcn desteklenmesi, \u00e7evresel duyarl\u0131l\u0131klar\u0131n\u0131n art\u0131r\u0131lmas\u0131 ve finansmana eri\u015fimlerinin kolayla\u015ft\u0131r\u0131lmas\u0131, b\u00f6lge turizminin gelece\u011fi a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor. Likya Yolu\u2019nun korunmas\u0131 ve do\u011fru \u015fekilde y\u00f6netilmesiyle hem yerel kalk\u0131nma g\u00fc\u00e7lenecek hem de Fethiye ve Seydikemer turizmi uzun vadede daha nitelikli bir yap\u0131ya kavu\u015facak. Bug\u00fcne kadar Likya Yolu’nun altyap\u0131s\u0131n\u0131n geli\u015ftirilmesi ile ilgili de elimizden gelen t\u00fcm gayreti g\u00f6sterdik, g\u00f6stermeye de devam edece\u011fiz\u201d diye konu\u015ftu.<\/p>\n <\/p>\n <\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" Fethiye Ticaret ve Sanayi Odas\u0131 (FTSO) ev sahipli\u011finde yap\u0131lan toplant\u0131da, Avrupa Birli\u011fi SMP-COSME Program\u0131 kapsam\u0131nda finanse edilen \u201cDETOUR \u2013 Development of Resilient Tourism Ecosystems Along Mediterranean Walking Routes \/ Akdeniz Rotalar\u0131 Boyunca Dayan\u0131kl\u0131 Turizm Ekosistemlerinin Geli\u015ftirilmesi\u201d Projesi kapsam\u0131nda KOB\u0130\u2019lere y\u00f6nelik ba\u015flayacak e\u011fitim ve destek s\u00fcre\u00e7leri hakk\u0131nda bilgilendirme yap\u0131ld\u0131. FTSO Likya Salonu\u2019nda yap\u0131lan toplant\u0131da K\u00fclt\u00fcr Rotalar\u0131 …<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[1191,85,102,3172],"class_list":["post-51929","post","type-post","status-publish","format-standard","","category-genel","tag-ayyildiz-gundem","tag-fethiye","tag-ftso","tag-kobi"],"_links":{"self":[{"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/posts\/51929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/comments?post=51929"}],"version-history":[{"count":1,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/posts\/51929\/revisions"}],"predecessor-version":[{"id":51931,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/posts\/51929\/revisions\/51931"}],"wp:attachment":[{"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/media?parent=51929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/categories?post=51929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ayyildizgundem.net\/index.php\/wp-json\/wp\/v2\/tags?post=51929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}